Geely Launches Electric SUV EX5 in Italy

Geely Launches Electric SUV EX5 in Italy

Chinese automaker Geely continues its European expansion with the electric SUV EX5, now available in Italy. This launch marks a strategic step for Geely, which had already introduced this model in markets such as Greece, the former Yugoslavia, and the UK.

Details of the Italian Launch

In Italy, Geely collaborates with Jameel Motors, a distribution partner also active in the UK. Together, they bring two models to the Italian market:

• Geely EX5: A 100% electric SUV with a range of up to 425 km, already known as the Galaxy E5 in China.
• Starray EM-i: A plug-in hybrid SUV with about 90 km of pure electric range and nearly 1,000 km of total range under WLTP standards.

These additions reinforce Geely's global vision, combining international design, efficiency, and a user-centric experience.

Market Context and Strategy

Geely's entry into the Italian market reflects its commitment to offering a new era of mobility that is smarter, greener, and more human-centric. Marco Santucci, CEO of Geely Italia, described this debut as the beginning of a "Technological Renaissance", aligning with Italy's tradition of design and innovation.

Technical Specifications of the Geely EX5

The Geely EX5 is an electric SUV built on Geely's Global Intelligent Electric Architecture (GEA). With dimensions comparable to the Škoda Elroq, the EX5 offers:

• Range: 425 km
• Architecture: GEA Platform
• Previous Markets: Available in China as the Galaxy E5 and in markets such as Brazil through a partnership with Renault.

Implications for the Portuguese Market

For Portuguese buyers, Geely's entry into the European market is significant. The EX5, with its robust range and advanced technology, represents a competitive alternative to electric SUVs already available in Portugal.

• Estimated Prices: Considering conversion to EUR with 23% VAT and import costs, the EX5 is expected to range between 35,000 and 40,000 EUR.
• Availability: Although not yet confirmed for Portugal, the presence in Italy suggests a possible future expansion.

Conclusion

The arrival of the Geely EX5 in Italy is more than just a product launch; it's a statement of intent from a brand that aligns with values of innovation and sustainability. For Portuguese consumers, the EX5 could represent a viable new option in the growing electric vehicle market, promising quality and innovation at a competitive price.

With Geely's advance in Europe, buyers in Portugal should stay tuned for future expansions that might bring this coveted SUV to the Portuguese market.